Advancing Future-Ready Skills for PR and Communication in the AI Era
The Global Alliance is pleased to launch Education, Training and Development Month 2026 (GAETDM 2026) this April—an initiative dedicated to advancing the skills, knowledge, and competencies required for a rapidly evolving communication landscape.
As artificial intelligence, digital acceleration, and increasing demands for trust reshape the profession, this year’s program brings together educators, practitioners, and industry leaders to focus on what must be taught—and what must be learned—to ensure responsible, future-ready communication.
🔹 Kick-Off Webinar
What We Must Teach Now: Future-Ready PR and Communication Skills for the AI Era
Date: April 16 (Thursday)
Time:
08:00 New York (GMT-4)
13:00 London/Lisbon (GMT+1)
19:00 Jakarta (GMT+7)
This session will explore how education and training must evolve to address key competency gaps. Discussions will focus on AI literacy, ethical communication, verification practices, and curriculum approaches that reflect real-world demands.
🔹 Cap-Off Webinar
What Works Now: Upskilling for Trust, Responsible AI, and Measurable Impact
Date: April 30 (Friday)
Time:
08:00 New York (GMT-4)
13:00 London/Lisbon (GMT+1)
19:00 Jakarta (GMT+7)
This practitioner-led session will highlight current upskilling priorities, practical learning approaches, and tools to strengthen trust, apply responsible AI, and demonstrate measurable impact in communication practice.
Why join?
GAETDM 2026 creates a shared space for educators, practitioners, and students to align on the most urgent skills needed today. By bringing these perspectives together, we aim to strengthen curriculum relevance, support continuous professional development, and enhance global standards in PR and communication.
Participants will gain access to practical tools, insights, and frameworks that can be applied immediately in both academic and professional settings.
We invite you to join and share this important global conversation with your members and students, and to contribute to shaping the future of communication education and practice.
Best regards,
Gesille Sedra Buot-Zambrano
Chair, Education, Training and Development Month
Global Alliance for Public Relations and Communication Management