GLOBAL

ALLIANCE 

NEWS POST

Global Alliance Board Meets in Prague, Czech Republic to Advance Strategic Mandates and WPRF 2026 Planning

Global Alliance Board Meets in Prague, Czech Republic to Advance Strategic Mandates and WPRF 2026 Planning

The Global Alliance for Public Relations and Communication Management Board convened at the historic Czernin Palace in Prague, Czech Republic for a strategic meeting focused on the organization’s future direction, mandate review, and preparations for the World Public Relations Forum (WPRF) 2026 in Abuja, Nigeria.

Led by President & CEO Prof. Justin Green, the meeting brought together board members from across the globe to review the organization’s core mission, vision, and value proposition under the framework of the Global Alliance Mandates.

Key discussions included reflections on:

  • The Sharjah Mandate 2025
  • The Lima Mandate 2024
  • The São Paulo Mandate 2019

Board members explored how these guiding frameworks continue to shape the Global Alliance’s objectives and global impact for the public relations and communication profession.

The Board also received an update on preparations for the Global Alliance World Public Relations Forum (WPRF) 2026 in Abuja, Nigeria, presented by Dr. Ike Neliaku. The discussion highlighted ongoing planning efforts, international engagement, and the significance of bringing the global communications community together in Africa for the landmark event.

Attendees

The meeting was attended by:
Prof. Justin Green, President & CEO (Ireland), Silvia Arto,  Vice President (France), Adrian Cropley (Australia), Dr. Amybel Sánchez de Walther (Peru), Ana Pista (Philippines), Bonnie Caver (United States), Dr. Ike Neliaku (Nigeria), Jaffri Amin Osman (Malaysia), Prof. Jude Genilo (Bangladesh), Norman Agatep (Philippines), Pavel Vlček (Czech Republic), Prof. T. Serra Görpe (United Arab Emirates), and Mateus Furlanetto, Chief Administrative Officer (Brazil).

News