Shape Your Seat. Your Voice. Your Future. – Global Alliance North & Latin America Regional Webinar
Date: 21st October 2026
Time:
6 pm – London time
2 pm – Brazil Time
1 pm – Eastern Time (North America)
Free Registration here: https://bit.ly/4rR1j5W
Session 1 – SHAPE THE FUTURE: YOUR VOICE AT THE POLICYMAKING TABLE Advancing Ethical and Responsible Communication
This webinar explores how young PR and communication practitioners can actively contribute to shaping professional standards, organisational policies, and decisions that influence the future of their profession. Through discussions on ethical judgement, misinformation, transparency, privacy, and responsible AI, participants will discover opportunities to engage in policymaking through professional associations, youth forums, consultations, and working groups. The session will empower emerging professionals to identify key issues they wish to influence and practical ways to make their voices heard in advancing ethical and responsible communication.
Speakers:
Ana Pista – Philippines
Marco Polo – Philippines
Mark McClennan, APR, Fellow PRSA – USA
Moderator: Dr. Silverman, APR, Fellow PRSA – USA
Session 2 – SHAPE Your Career in an AI-Driven World Rethinking the Starting Line for Careers in PR and Communications
This webinar explores how AI is reshaping entry-level careers in public relations and communications, highlighting the essential role of human judgement, ethical awareness, and responsible AI use. Participants will discover how to demonstrate their skills through portfolios, internships, mentorship, and practical projects, while exploring how employers and educators can support emerging professionals. The session will empower young practitioners to identify key capabilities to develop and practical ways to demonstrate their value in an AI-driven workplace.
Speakers:
Dr. Alex Sévigny – Canada
Grazia Murtarelli – Italy
Lorenzo Canu – Australia
Minister Admir Katica – Bosnia and Herzegovina
Moderator: Milagros Orcoyen – Argentina
